How to Track Keyword Rankings by Article

In a content SEO strategy, not only is creating quality articles important, but it's also crucial to continuously track the keyword rankings of each article to evaluate effectiveness, providing a basis for improvement and optimization.

So how do you track keyword rankings accurately, understandably, and with long-term value? In this article, MIMA TRADING SERVICE COMPANY LIMITED will guide you in detail through ways to track keyword rankings by article – from free to professional.

Why Track Keyword Rankings for Each Article?

Many SEO practitioners only look at the overall website and forget that each article is a “separate SEO point”. Tracking keyword positions for each article helps you:

• Determine the effectiveness of published content
• Know which articles are bringing in the best organic traffic
• Detect articles that have dropped in ranking or are not in the top 10
• Prioritize optimizing the right potential content
• Measure the ROI (Return on Investment) for each specific keyword

Identify the Main Keywords for Each Article

To track accurately, you need to clearly define:

• Main keyword: is the keyword that you have optimized the article for (usually in the title, H1 tag, URL)
• Secondary (related) keywords: are variations, long-tail keywords that the article can rank for

📌 Example:

• The article “How to Choose Hosting for a Sales Website” has:
• Main keyword: choose hosting for sales website
• Secondary keywords: which hosting is good for sales, how to buy cheap hosting, high-speed hosting for online shops

👉 Note these keywords in a management file for periodic tracking.

Manual Tracking - 100% Free

Tracking with Google Anonymous Search

Step 1: Open the browser in incognito mode (Ctrl + Shift + N with Chrome)
Step 2: Type in the keyword you want to track → Find your article results
Step 3: Record the position of appearance (usually calculated from top 1 to top 100)

✅ Advantages:

• Free
• Easy to implement

❌ Disadvantages:

• Not absolutely accurate because the search position is affected by geography - browser history - language
• Difficult to manage when tracking dozens of articles and keywords
• No trend charts

Tracking with Google Search Console

Google Search Console is a powerful free tool provided by Google.

Steps to implement:

• Go to: https://search.google.com/search-console
• Select Performance
• Switch to the Pages tab → select the article you want to track

Click on the article → switch to the Query tab to see:

• Which keywords are displaying the article
• Click-through rate (CTR)
• Average ranking by region
• Total impressions and clicks

✅ Advantages:

• Accurate data from Google
• Free
• Can filter by time (7, 28, 90 days…)

❌ Disadvantages:

• Need to get used to the interface
• Difficult to summarize multiple articles at the same time without exporting an Excel file

Professional Tracking with Software – Batch Management

Using the Ubersuggest tool (Neil Patel)

• Access: https://app.neilpatel.com
• Create a free account (or pay to track more)
• Go to the "Tracked Keywords" section
• Add each keyword and corresponding article URL
• Ubersuggest will report keyword position in real-time and update daily

✅ Has keyword maps, ranking increase/decrease history
❌ The free version is limited to 3 websites, 25 keywords

Using Ahrefs Rank Tracker (paid)

• Used by SEO experts worldwide
• Track thousands of keywords at the same time
• Has detailed reports: charts, top gainers and losers, ranking drop alerts

✅ Good for SEO agencies, managing dozens of projects
❌ High cost: from $99/month

Using SERPROBOT.com – simple, free

• Access: https://serprobot.com
• Add keywords and domain
• The tool will report keyword position by URL

✅ Easy to use, suitable for beginners
❌ Limited number of keywords to track

Suggestions for Creating a Keyword Management File by Article

To avoid getting confused when tracking many SEO articles, you can create an Excel/Google Sheets file with the following structure:

📌 Update once a week – it only takes 30 minutes but brings a very valuable overall view.

Tips to Increase Rankings if an Article is Dropping

When you detect that an article's keywords are dropping, you can:

✅ Update content (add examples, images, update new figures)

✅ Optimize the title and meta description tag

✅ Increase internal links from other strong articles

✅ Optimize page loading speed (compress images, use powerful hosting)

✅ Run a few internal backlinks or social shares to have Google re-crawl the article

How MIMA Supports Customers in Tracking Keywords Effectively

At MIMA TRADING SERVICE COMPANY LIMITED, we not only design websites and write content, but also:

✍️ Create a set of keyword tracking files by article

📈 Pre-install Search Console + Google Analytics

🧠 Advise on long-term keyword strategy

📊 Provide monthly keyword reports

🔧 Suggest optimizing SEO articles according to position changes

Tracking keyword rankings for each article is an important task that helps you do SEO based on real data, avoiding guesswork. Whether it's a manual method or using specialized software, you can start with the most basic steps.

MIMA TRADING SERVICE COMPANY LIMITED always accompanies you in the process of content management - measuring effectiveness - improving sustainable rankings.

Contact Information
MIMA TRADING SERVICE COMPANY LIMITED
📍 Address: Hoc Mon, Ho Chi Minh City
📞 Hotline/Zalo: 0909 035 333
📩 Email: info@mimadigi.com
🌐 Website: https://mimadigi.com