Before & After Implementing Web Content Services

In the digital age, a website is no longer just a simple “online business card,” but a store – consulting room – 24/7 sales channel. However, there's one factor that causes most websites to fail in generating revenue: poor quality, unoptimized and lacking conversion orientation.

So how will businesses change before and after implementing professional web content services? This article from MIMA TRADING SERVICE CO., LTD will analyze in detail by comparing before and after in each aspect, helping you realize why content is the “soul” of the website.

Before Implementing Web Content Services: What Problems Are Businesses Facing?

Most businesses before seeking content writing services:

❌ Website is “beautiful” but… no one reads it

• Many units invest in interface design but have no content strategy. The result is:
• The homepage is written in general, without clearly stating the core values
• The service page describes superficially, not attractive
• Blog is not updated or written ramblingly
• No keywords, no SEO structure

⛔ Consequence: Google does not understand – customers are not convinced – conversion rate is low.

❌ Does not appear on Google – losing customers to competitors

• The website does not have SEO articles, or has but only stuffs keywords
• No content strategy by topic cluster
• Potential keywords are occupied by competitors in the top

⛔ Consequence: Businesses invest in websites but have no organic traffic – they must depend 100% on advertising.

❌ Unable to create trust with visitors

• The content is general, lacking in expertise
• Lack of case studies, actual reviews
• CTA is not clear – visitors don't know what to do next

⛔ Consequence: Losing conversion opportunities – viewers exit the page after a few seconds.

After Implementing Web Content Services: Website “Revives” Strongly

At MIMA, we help businesses not only write web articles, but also:

• Optimize the user journey
• Increase the ability to appear on Google
• Convince customers more effectively
• Optimize conversion rates (CRO)

Detailed Comparison “Before & After” Implementing Professional Web Content

What should “good” web content achieve?

A good website article not only needs to be grammatically correct and have enough information, but must also meet the following criteria:

✅ Convince the reader

• Solve problems or pain points
• Highlight competitive advantages
• Use the right brand voice

✅ Support purchasing behavior

• Suggest – create a sense of urgency – lead to action
• Insert CTA buttons in strategic positions
• Have related suggestions to retain customers

✅ SEO standards to get to the top of Google

• Optimize titles, descriptions, headings
• Easy-to-read structure (short paragraphs, bullet points)
• Internal link – external link logic

MIMA's Web Content Service Implementation Process

🔹 Step 1: Content strategy consulting

• Analyze industry, competitors
• Identify customer personas
• Suggest page structure and topic groups

🔹 Step 2: Keyword research & content planning

• Choose short – long keywords – search questions
• Distribute content clusters according to the customer journey
• Create a regular posting schedule to increase coverage

🔹 Step 3: Write & optimize content according to SEO + UX Writing standards

• Write articles according to the AIDA or PAS model
• Incorporate natural CTAs, insert internal links
• Use clear and professional brand language

🔹 Step 4: Post articles & track results

• Add standard tags, avatars, meta
• Track traffic, user behavior, keyword rankings
• Adjust and update if necessary

Which types of businesses is web content suitable for?

Common mistakes when writing website content yourself

❌ Writing by feeling – not according to strategy
Content is disjointed, unconnected, and has no specific goals.

❌ Over-stuffing keywords
Easily causes Google to evaluate as spam – does not get to the top – customers find it uncomfortable to read.

❌ Lack of CTAs – Does not guide action
After writing the article, no action is closed: ordering, contacting, leaving a form…

❌ Lack of content updates
The website is “frozen” – Google does not re-index – old content gradually becomes ineffective.

What does the all-inclusive web content service at MIMA include?

✍️ Content writing package for new websites:

• Homepage, introduction, services, products, contact
• Writing from A–Z for the first website launch

🧩 SEO blog writing package:

• According to industry keyword clusters
• In-depth, SEO-standard content, 1000–2000 words
• Post articles, track results, re-optimize after 3 months

🔁 Rewriting old website package:

• Audit old content
• Rewrite according to the new strategy – increase conversions
• Easy-to-read layout, redesign CTAs – forms – links

Contact information for web content services at MIMA

If you own a website:

• Beautiful but no customers
• No articles or the articles are too sketchy
• No Google impressions
• No one leaves contact information…

👉 It's time to invest in content in a systematic way.

MIMA TRADING SERVICE CO., LTD
📍 Address: Hoc Mon, Ho Chi Minh City
📞 Hotline/Zalo: 0909 035 333
📩 Email: info@mimadigi.com
🌐 Website: https://mimadigi.com

Website content is not simply “writing a few lines for show”. It is a sustainable growth weapon – helping you:

• Attract customers through Google
• Convince them to stay longer
• Lead them to become buyers

If you haven't invested systematically in web content, you are letting your competitors overtake you every day. And if you start the right way – results can come after just 1–2 months of professional implementation.

📌 Let MIMA help you rewrite your website – starting with touching the hearts of your customers!