Website with Content Marketing Structure

Website with Content Marketing Structure – A Powerful Conversion Platform in the Digital Age

What is a website with a content marketing structure?

This is a website designed with a clear strategic content layout to attract, retain, and convert visitors into customers. The content is arranged according to the marketing funnel, focusing on solving customer problems at different stages of the buying journey.

Benefits of a website with a content marketing structure:

• Helps increase the time users spend on the website
• Easily directs visitors to take action (register, order, contact)
• Optimizes SEO by topic – keywords
• Increases the conversion rate from visitor to customer
• Builds a professional and reputable brand
• Optimizes advertising costs thanks to quality content

Important components in the content marketing structure on a website:

• Homepage – clearly introduces the core values and benefits of the business
• Product/service page – presents benefits instead of just features
• Blog/news page – shares knowledge to solve customer problems
• About us page – tells the brand story, builds trust
• Testimonial page – feedback and reviews from previous customers
• Landing page – focuses on conversion according to specific goals
• Contact page – clear, easy to use, with accurate information
• Policy page – terms, warranty, support

Content structure according to the AIDA model in the website:

• Attention – attract attention: Attractive title, prominent header image
• Interest – create interest: content explaining the problem the customer is facing
• Desire – stimulate desire: benefits of using the product/solution
• Action – call to action: place clear CTA buttons, quick contact

Optimize content according to the customer journey:

• Awareness stage: knowledge-sharing articles, blogs, introductory videos
• Consideration stage: comparison articles, instructions, product usage advice
• Decision stage: testimonials, case studies, preferential policies
• Post-sale stage: thank you emails, care content, enhanced experience

Content types that need to be included in a content marketing-standard website:

• Blog post: share expertise, SEO long-tail keywords
• Ebook/downloadable document: build an email system
• Video: review, instructions, brand introduction
• Infographic: summarizes easy-to-understand knowledge, high sharing rate
• FAQ: answers common questions, increases trust
• Product images: realistic, multi-angle, emotional

The role of SEO in content marketing structure:

• Organize articles by topic cluster
• Optimize URLs, titles, descriptions, H tags
• Internal linking between articles on the same topic
• Optimize page loading speed and mobile experience

Example of content marketing structure in a service website:

• Homepage: "Solutions to help you increase online customers in 30 days"
• Service page: "SEO-standard website design – increasing organic orders"
• Blog: "5 common mistakes that cause websites to have no customers"
• About us page: "MIMADIGI – 10 years of accompanying thousands of Vietnamese businesses"
• Feedback page: "What do customers say about us?"
• CTA: "Contact us for free consultation today"

The process of building a content marketing website at MIMADIGI:

• Understand target customer behavior
• Analyze keywords according to topic clusters and conversion goals
• Consult on the overall website content structure
• Design a user-friendly interface
• Create a content framework and deploy key articles
• Optimize technical SEO, speed, and mobile display
• Hand over the website and guide you on how to use the CMS

​​​​​​​

CMS that supports effective content marketing:

• Compose content visually, easy to update
• Integrate the Onpage SEO editor (title, description, keywords...)
• Add/edit blog posts quickly
• Tag and categorize article topics
• Link internally automatically or manually
• Create landing pages from templates in just a few minutes

MIMADIGI – A specialized website design partner for content marketing:

• SEO-standard website design + conversion optimization
• Content strategy consultation for each industry
• Support in building a content plan for 6 – 12 months
• Optimize user experience and page loading speed
• Easy-to-use CMS system, marketing staff can update it themselves

Website design costs according to the content marketing structure:

• Business introduction website: from 8 million
• Service website + SEO blog: from 10 million
• Sales website with content strategy: from 15 million
• Multi-language website + content by market: quote on request

​​​​​​​

Contact information:
MIMA TRADING SERVICE CO., LTD
Tax code: 0318672839
Address: Hoc Mon, Ho Chi Minh City
Hotline/zalo: 0909 035 333
Email: info@mimadigi.com