Mooncake Website Design

Mooncake Website Design – A Digital Transformation to Boost Sales Each Moon Season

Once a year, the Mid-Autumn Festival is not only a time for reunion but also a bustling business season with large and small cake brands competing to "show off" to attract consumers. As the market becomes increasingly competitive, owning a website selling Mooncake becomes a strategic advantage to increase orders, expand nationwide sales, and establish a long-term brand.

Why invest in a separate website for selling Mooncakes?

The Mooncake season lasts only about 2 months but brings in huge revenue. However, if you only sell at traditional points, physical stores, or through fan pages, you will miss out on many potential customers on the Internet – where millions of people are searching for cake samples and gifts every day.

A professional website will:

• Help you display products beautifully and systematically
• Allow customers to order online easily
• Support multiple payment and delivery methods
• Automatically manage orders, reducing errors
• Bring your brand to the top of Google search

While competitors are still focusing on investing in premises, you can expand the nationwide market with just one click – through a website.

Features to have on a Mooncake website

To serve the needs of online shopping during the Mid-Autumn Festival – which is often quite hasty, emotional, and gift-oriented – the website needs to be optimized so that users can easily find, buy, and pay.

Attractive homepage with festive messages

Right at the beginning, the website needs to have a large banner displaying the following programs:

• “Fast Mooncake delivery nationwide”
• “Corporate gift combos”
• “Traditional Mooncake – modern fillings”

The homepage should also display:

• Collection of best-selling cakes
• Gifts by customer segment (individuals, companies)
• Types of cakes by flavor (traditional, modern, vegetarian, low sugar)
• Ordering – delivery schedule

Reasonably categorized product categories

• Baked cakes, sticky rice cakes
• Traditional fillings: green bean, mixed nuts, lotus seed, salted egg
• Modern fillings: flowing egg lava, cheese, green tea, chocolate
• Diet cakes: sugar-free, low-fat, vegetarian
• Cake combo 2 – 4 – 6 – 8 pieces
• Luxury corporate gift boxes

Detailed product detail page

Each product should have:

• Real cake photos, close-up angles
• Detailed information: weight, cake filling, expiry date
• Suggested target audience: boss, partner, relatives, children
• Box description, material, box design
• Nutritional information (if any)
• Listed price + quick order button
• Select quantity – notes – greeting card options

Smart shopping cart and ordering system

• Clear order interface
• Delivery time options
• Add wishes, special requests (print company logo, print recipient's name…)
• Choose payment method: COD, bank transfer, e-wallet
• Send automatic notifications when the order is confirmed

Mobile-optimized interface

Over 70% of people ordering during the Mid-Autumn Festival use their phones. The website needs:

• 100% responsive interface
• Prominent call – Zalo button
• Clear shopping cart, easy to operate with fingers
• Loading speed under 3 seconds

Effective marketing – sales support tools

• Chatbot for quick consultation support
• Popup to receive early offers and promotions
• Attach Google Maps, customer feedback
• Integrate email marketing, send promotions to customer groups
• Social media links: Facebook, Instagram, Zalo OA

Design interface – Create festive emotions and trust

The website needs to have a strong traditional – modern, sophisticated Mid-Autumn style:

• Colors: luxurious red – yellow – brown – navy blue
• Patterns: moon, lanterns, East Asian patterns
• Soft but easy-to-read font

Clear, realistic cake images

Each page should have a brief brand introduction to increase credibility:

• "25 years of traditional handmade cakes"
• "Corporate gift cakes – custom design, logo printing on request"

Sharing blog – Increase SEO and retain customers

Write a blog around:

• Meaning of giving Mooncakes
• Impressive corporate gift box samples
• Choosing the right cake filling for each age group
• Mid-Autumn stories from three regions
• How to store cakes properly for 7 days

Optimize SEO to increase organic orders

Optimize keywords such as:

• “Order Mooncake online with fast delivery”
• “High-end Mooncake to give to the boss”
• “Mooncake combo for companies”
• “Low-sugar handmade Mooncakes”
• “Egg-free, diet Mooncake”

The SEO steps to take:

• Optimize product title tags
• Standard meta description, containing keywords
• Optimize images (alt text, file name)
• Internal links between products – blog
• Attach product schema, information box

Cost of designing a Mooncake website

Depending on the scale of your business and requirements, you can choose:

Standard package:

• Template interface
• Product display
• Manual ordering
• From 8 – 12 million VND

Professional package:

• Custom designed interface
• Optimize SEO, integrate shopping cart, quick ordering
• Product filter according to needs
• From 15 – 25 million VND

Premium package:

• Exclusive interface
• Integrate CRM, discount code system, gift program
• Advertising landing page
• From 30 – 50 million VND

Annual operating costs

• Domain name: about 300,000 – 600,000 VND/year
• Hosting: from 2 – 5 million/year
• SSL security: free or from 300,000 VND
• Content management: do it yourself or outsource

Effective website promotion campaign for the Mid-Autumn season

At the beginning of the season, start with:

• Facebook Ads: product + customer feedback + packaging video
• Google Ads: keywords for buying cakes, gift combos
• Remarketing to customers who bought last year
• Zalo OA: send early offers via broadcast
• Influencer reviews the cake box

Who should invest in a Mooncake website?

• Handmade cake production facilities
• Traditional cake brands that want to expand online
• Cake factories specializing in serving businesses
• Tet + Mid-Autumn gift shops
• Units that need to receive orders from other provinces/cities and ship nationwide

Contact information for the website design service teaching spa – nail – make up:

MIMA TRADING SERVICE COMPANY LIMITED
Tax code: 0318672839
Address: Hoc Mon, Ho Chi Minh City
Hotline/Zalo: 0909 035 333
Email: info@mimadigi.com