Initial Difficulties of the Binh Duong Eyewear Store
Before becoming a well-known brand, Mr. Sang – the owner of the eyewear store in Binh Duong – faced many difficulties in increasing revenue. His store was only open for 10 hours a day, and customers were mainly from the local area. Although he had a stable base of regular customers, he was always concerned about how to expand his customer reach.
Difficulty Answering Customers After Hours
"Many customers call and ask questions after hours, and I can't answer in time, losing sales opportunities," Mr. Sang said. Despite having a dedicated sales team, with limited operating hours and the inability to serve customers 24/7, he knew that the store's potential for development was still largely untapped. Customers who wanted to buy products outside of business hours could not receive immediate advice, leading to many missed business opportunities.
Major Turning Point: Partnering with MIMA to Upgrade the Website
In 2024, Mr. Sang decided to look for a solution to change. He chose to partner with MIMA to rebuild the website matkinhbinhduong.com, not just as a product introduction page but also as a powerful tool to increase revenue.
SEO Optimization and Effective Marketing Strategy
MIMA implemented SEO-standard website design, helping keywords such as "eyewear Binh Duong," "eyeglass store Thu Dau Mot" quickly climb to the top 1 of Google. After only a short time, when customers searched for these keywords, Mr. Sang's website appeared in the first position, easily reaching customers from many different regions, not only Binh Duong but also from other provinces and even internationally.
24/24 Automatic Consultation Chatbot
One of the highlights is the integration of a 24/24 automatic consultation chatbot. This tool helps Mr. Sang's store always be ready to serve customers, whether day or night. Customers don't have to wait to receive a response, and Mr. Sang doesn't have to stay up all night to answer messages.
Unexpected Results: The Website Becomes "1000 Sales Employees"
After implementing the above improvements to the website, the results not only surprised Mr. Sang but also made him feel like he had a team of employees working non-stop. The website started receiving hundreds of visits every day, messages asking to buy products poured in continuously, even in the middle of the night when he was sleeping.
Customers from Other Provinces and Abroad Find the Store
Not only domestic customers but also customers from distant provinces, even from other countries, can easily find and contact his store. "It feels like I have 1000 sales employees, working tirelessly, not tired, and not missing any customers," Mr. Sang said with a smile.
From a Small Store to Expanding the Market Across the Country
With the support of MIMA, Mr. Sang not only retained his loyal customer base but also expanded his market without having to hire more staff. The website has become a powerful marketing tool, helping him reach millions of potential customers nationwide, not limited by space and time.
Expanding Scale Without Increasing Personnel Costs
Previously, he had to hire more staff to expand the scale of the store, but now, thanks to the automated system and powerful website, he can serve customers 24/7 without having to increase personnel costs. "The work has become much easier now. The website not only helps me increase revenue but also helps me build a strong brand," Mr. Sang shared.
The Journey of Expanding Nationwide and the Future Ahead
With the current successes, Mr. Sang believes that his store will continue to develop strongly in the future. From a small store in Binh Duong, he has been able to expand his operations to provinces across the country and continue to increase revenue.
With the companion of MIMA, Mr. Sang believes that the journey of turning the website into "1000 sales employees" will not only stop in Binh Duong but also expand throughout the country. With a solid foundation and a smart marketing strategy, Mr. Sang's eyewear store will certainly have a brighter future than ever.
Comprehensive SEO Service – Bringing Businesses to the Top of Google Sustainably
Not just stopping at the website, MIMA accompanies businesses throughout the comprehensive SEO journey, helping you build a solid foundation and sustainable growth on Google. MIMA specializes in custom website design packages, committed to:
- Beautiful interface, optimized user experience
- SEO standard from structure to content
- Responsive design – 100% mobile compatible
- Optimize page loading speed – increase user retention
- Integrate contact forms, Google Maps, lead capture forms
MIMA helps businesses reach the right potential customers through:
- Keyword analysis, market and competitor analysis
- Optimize content, images, speed and web technology
- Build an SEO strategy according to industry, specific goals
- Monitor, measure and adjust campaigns periodically
Contact Information:
- MIMA Trading and Service Company Limited
- Tax code: 0318672839
- Address: 31/3B Hamlet 43, Dong Thanh Commune, Ho Chi Minh City
- Hotline: 0909 035 333
- Email: info@mimadigi.com
- Website: https://mimadigi.com/
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